Our standard audit can provide your client with complete insight into their website’s online presence, compare metrics that matter against their competitors, and help detect opportunities that can increase their overall web performance.

Backlink Assessment
Spammy, Toxic, Irrelevant Backlink
Excessive exact Matches
Minimal Branding

Competitor Analysis (Up to 3 Competitors)
Authority
Domain Age
Trust Flow
Citation Flow
Domain Authority
Page Authority

Backlink Portfolio
Number of Backlinks
Number of Referring Domains
Anchors Cloud

Rank Equity
Number of Ranking Terms (Ahrefs)
Top 10 Ranking Keywords

Indexed Content
Indexed Pages
Canonical
Content Volume (Homepage)
Outbound Dofollow links
Internal Links
XML Sitemap
Robots.txt
Text/HTML Ratio

Meta Content
Page Title
Meta Description
H1
Alt Tags (Homepage)

Usability
Mobile-Friendliness
Page Loading Speed (Homepage)

Tools
Google Analytics
Google Search Console

Sharability
Social Media Buttons

Competitor Social Media Analysis: Facebook
Number of Likes
Number of Followers
Average Number of Monthly Posts
Content Post Types
Number of Reviews
Ave. Review Score
FB Page Creation Date (Est.)

Competitor Social Media Profile: Twitter
Number of Followers
Number of Likes
Number of Tweets
Twitter Page Creation Date
Content Post Types
Average Number of Monthly Posts

Competitor Social Media Profile: Instagram
Number of Followers
Number of Posts
Average Number of Monthly Posts
Content Post Types

Content Assessment
Indexed Content
Duplicate Content
Keyword Presence
Image Alt Tags
URL Optimization
OnPage Blog Content for Freshness

Indexed Content
Originality / Duplication
Keyword Presence
Competitive Content Volume Analysis
Internal Linking Support
Content Formats / Rich Media
Image Alt Tags
URL Optimization
Freshness | Blog Content

Initial Data Assessment
Google Indexed Pages
Duplicate Content Index
Mirror Site Presence
XML Sitemap Presence
Google Search Console Crawl Errors
Google Search Console Manual Actions

Keywords Assessment & Recommendations
Business Analysis
Target Audience
Branded Keyword Identification
Generic Keyword Matching
Keyword Selection

Meta Content Data Report
Title
Description
H1
Alt Tags

Ranking Equity
3rd Party Tool Ranking Equity
Branding Equity
Local Equity

Silo Structure
Click Depth of Target Pages

Tools Setup & Integration
Google Search Console
Google Analytics Setup

Usability
Phone Number
Clickable Logo
Above the Fold Content
Images
Incoming Internal Links
Outbound Internal Links
Image Count
Social Buttons
Calls To Action Buttons

Website Performance Assessment
Web 2.0/HTML 5
HTTPS Check
Website Mobile Responsiveness
Microformats
Site Speed Assessment
301 Redirection
404 Page Check
Duplicate Site Check

$799.00
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